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- "The Best Car in the World for Under $3500." Volkswagen Rabbit Advertisement, 1976 - As Americans turned to more energy-efficient cars than the American auto companies were turning out, they found that the Volkswagen Rabbit -- a small front-wheel-drive replacement for the VW Beetle in the U.S. market during the mid-1970s -- delivered superb fuel economy.
- 1976
- Collections - Artifact
"The Best Car in the World for Under $3500." Volkswagen Rabbit Advertisement, 1976
As Americans turned to more energy-efficient cars than the American auto companies were turning out, they found that the Volkswagen Rabbit -- a small front-wheel-drive replacement for the VW Beetle in the U.S. market during the mid-1970s -- delivered superb fuel economy.
- 1986 Volkswagen Ad, "Give in to an Overwhelming Drive, the 1986 Jetta GLI" -
- February 01, 1986
- Collections - Artifact
1986 Volkswagen Ad, "Give in to an Overwhelming Drive, the 1986 Jetta GLI"
- Volkswagen Badge, 2011 - An automobile manufacturer's badge is fundamental to the company's brand identity -- just as the maker's name is often important to <EM>our</EM> identity as consumers and drivers. Early automobile badges tended to be small and often discreetly located; today they have evolved into enlarged, prominently placed, and frequently symmetrical logos -- easy to recognize, even at a glance in a rear-view mirror.
- 2011
- Collections - Artifact
Volkswagen Badge, 2011
An automobile manufacturer's badge is fundamental to the company's brand identity -- just as the maker's name is often important to our identity as consumers and drivers. Early automobile badges tended to be small and often discreetly located; today they have evolved into enlarged, prominently placed, and frequently symmetrical logos -- easy to recognize, even at a glance in a rear-view mirror.
- Interior View of a 1950 Volkswagen Sedan - The spartan interior of a 1950 Volkswagen can be seen in this photograph. The front consists mainly of a gear shift lever, steering wheel, and dashboard. And the dash contains only a speedometer and clock, but no fuel gauge!
- 1950
- Collections - Artifact
Interior View of a 1950 Volkswagen Sedan
The spartan interior of a 1950 Volkswagen can be seen in this photograph. The front consists mainly of a gear shift lever, steering wheel, and dashboard. And the dash contains only a speedometer and clock, but no fuel gauge!
- Family Camping with Tent and Volkswagen Bus, Saint Petersburg, Florida, circa 1965 - Beginning in the 1930s, trailers promised family togetherness in a stylish unit that could be conveniently detached from the car. Even after manufacturers introduced fully integrated motorhomes, tourists enjoyed the comforts of home on the road with tent trailers like this one in Florida's Fort De Soto Park.
- circa 1965
- Collections - Artifact
Family Camping with Tent and Volkswagen Bus, Saint Petersburg, Florida, circa 1965
Beginning in the 1930s, trailers promised family togetherness in a stylish unit that could be conveniently detached from the car. Even after manufacturers introduced fully integrated motorhomes, tourists enjoyed the comforts of home on the road with tent trailers like this one in Florida's Fort De Soto Park.
- Family Camping with Volkswagen Bus, circa 1975 - Volkswagen introduced the first van campers in the 1950s. By the mid-1970s, Americans had embraced the ingeniously compact, versatile vehicles. This family demonstrates the functionality of the Volkswagen Westfalia Camper, which included amenities such as an icebox and foldout seat arrangements for sleeping. This model is shown with optional pop up top, side tent, and awning.
- circa 1975
- Collections - Artifact
Family Camping with Volkswagen Bus, circa 1975
Volkswagen introduced the first van campers in the 1950s. By the mid-1970s, Americans had embraced the ingeniously compact, versatile vehicles. This family demonstrates the functionality of the Volkswagen Westfalia Camper, which included amenities such as an icebox and foldout seat arrangements for sleeping. This model is shown with optional pop up top, side tent, and awning.
- Group in Front of 1970 Volkswagen Westfalia Van/Camper, 1981 - Young people embraced the Volkswagen Westafalia camper's functionality, low price, and versatile options. The pictured vehicle served as home base for a geology expedition to Kentucky in 1981.
- Spring 1981
- Collections - Artifact
Group in Front of 1970 Volkswagen Westfalia Van/Camper, 1981
Young people embraced the Volkswagen Westafalia camper's functionality, low price, and versatile options. The pictured vehicle served as home base for a geology expedition to Kentucky in 1981.
- Rearview Mirror for 1965-1967 Volkswagen - This rear-view Volkswagen mirror would have been the perfect place for a new teenage driver to proudly hang a high school graduation tassel.
- 1965-1967
- Collections - Artifact
Rearview Mirror for 1965-1967 Volkswagen
This rear-view Volkswagen mirror would have been the perfect place for a new teenage driver to proudly hang a high school graduation tassel.
- "We Don't Have to Start from Scratch Each Year" Volkswagen Advertisement, 1969 - While American automakers tweaked their cars with fresh styling updates every year, Germany's Volkswagen made a virtue of its sedan's unchanging appearance. The strategy kept costs down and appealed to practical, budget-minded customers. VW built more than 21 million of its Type 1 Beetle sedans between 1938 and 2003.
- 1969
- Collections - Artifact
"We Don't Have to Start from Scratch Each Year" Volkswagen Advertisement, 1969
While American automakers tweaked their cars with fresh styling updates every year, Germany's Volkswagen made a virtue of its sedan's unchanging appearance. The strategy kept costs down and appealed to practical, budget-minded customers. VW built more than 21 million of its Type 1 Beetle sedans between 1938 and 2003.
- 1977 Volkswagen Sales Brochure, "VW Breaks the 50 MPG Barrier" - As Americans turned to more energy-efficient cars than the American auto companies were turning out, they found that the Volkswagen Rabbit -- a small front-wheel-drive replacement for the VW Beetle available to Americans by the mid-1970s -- delivered superb fuel economy. Specifically, it was the diesel-powered Rabbit that averaged 52 mpg on the highway (and 39 mpg in the city).
- 1977
- Collections - Artifact
1977 Volkswagen Sales Brochure, "VW Breaks the 50 MPG Barrier"
As Americans turned to more energy-efficient cars than the American auto companies were turning out, they found that the Volkswagen Rabbit -- a small front-wheel-drive replacement for the VW Beetle available to Americans by the mid-1970s -- delivered superb fuel economy. Specifically, it was the diesel-powered Rabbit that averaged 52 mpg on the highway (and 39 mpg in the city).